ShippingWatch

Alphaliner: Daily Maersk overtaken by rivals

Maersk Line's large-scale plan of daily sailings and guaranteed delivery times, Daily Maersk, never quite became successful, says Alphaliner. One consequence is the current and fierce price war.

Photo: Maersk Line

Less than three years after Maersk Line launched its grand "Daily Maersk" concept between Asia and Europe, with daily departures and guaranteed deliveries, the carrier's ambitions still seem far from realized.

The new service was meant to cement Maersk Line's status as the leading container carrier between the Far East and Northern Europe when it was announced back in October 2011, but instead the carrier has been forced to watch as competitors conquered market shares, while fleet expansions, new constellations and collaborations enabled other shipping companies to match Maersk Daily - a development that triggered the fierce and unprecedented price war, which is showing no signs of ending or stabilizing anytime soon.

Read the whole article

Get 14 days free access.
No credit card required.

Get full access for you and your coworkers.

Start a free company trial today

More from ShippingWatch

Maersk estimated to have war chest in the range of USD 30 billion

The funds will not be used for more vessels, but what then is Maersk planning to spend the estimated USD 30 billion in its war chest on following the announcement that the full-year result in 2021 will be significantly higher than what was expected just a couple of months ago?

BP's sales grow, earnings drop

The oil giant wasn't able to keep pace with 2021's first quarter, though the company remains far ahead of its USD 17.5 billion deficit from the second quarter of 2020.

Further reading

Related articles

Trial banner

Latest news

See all jobs