Two competitors made Maersk Line change strategy

Growth rates at two major competitors, who have quickly taken over a big part of the global container market, made Maersk Line sharpen its rhetoric. The carrier 's expansion efforts will focus on one service in particular, says CEO Søren Skou.
Photo: PR-foto: Kontraframe / Thorbjørn Hansen
Photo: PR-foto: Kontraframe / Thorbjørn Hansen
BY TOMAS KRISTIANSEN

It was first and foremost the growth rates noted by the two major European competitors CMA CGM and MSC that made Maersk Line raise the target bar for how big a share of the global container market should belong to the Danish carrier.

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