A part of Watch Media

ShippingWatchThursday2 February 2023

  • Search
  • Log in
  • Carriers
  • Logistics
  • Regulation
  • Suppliers
  • Search
  • Log in
  • Latest
  • Search
  • Log in
  • Carriers
  • Logistics
  • Regulation
  • Suppliers
  • Offshore
  • Ports
05/09/2013at 13:39

P3 CEO: These are the challenges for the alliance

There are three cultures to consider, bridges to build and water tight shutters that need to be established at the operational level in P3. ShippingWatch has spoken to the alliance's newly appointed CEO.
BY JØRGEN RUDBECK

On Wednesday, Lars Michael Jensen was named as the future CEO of P3 Network Center. The London-based center will serve as the operational unit controlling the massive collaborative effort in the coming P3 alliance.

Do you want to stay up to date on the latest developments in Danish and International shipping? Subscribe to our newsletter – first 40 days are free

As head of operations, Lars Michael Jensen's job will be to unite the expectations and cultures of the three carriers.

"It will be my job to make sure that the network created by the three carriers runs as smoothly, efficiently, and reliably as possible," says Lars Michael Jensen, who's pleased to have been given the opportunity to head the major project, which covers 255 ships and the handling of around 2.6 million teu per year.

He has been involved in the project since its initial phases of the P3 collaboration, and without saying for how long, Lars Michael Jensen admits that he knew he would be the one heading the dominant container alliance.

Will serve as both bridge and shutter

One of the biggest challenges for the new CEO will be launching the network center and uniting the different cultures of the carriers while also making sure that there are watertight shutters in place between the P3 Network Center and the carriers Maersk Line, MSC, and CMA CGM.

"We're looking at three carriers with strong wills of their own and long independent histories that will now have to work together. The network center will handle the collaborative aspects. There will be watertight shutters in place between us and the carriers, but we will also serve as a bridge between the three carriers," says Lars Michael Jensen to ShippingWatch.

Not afraid of the cultural challenge

And there will be times where the three carriers will have different opinions on how to handle some of the working matters in the P3 alliance.

"The biggest challenge here will be that we'll sometimes be looking at three different opinions on what to do, but the network center will be an independent operational center, so we'll be the ones making a judgment call in the specific situation. Of course,  when everything is up and running properly, this won't be a problem, but say a strike happens, what do we do then? Which ships do we prioritize? We'll have to make that call, and it may not be a call that all three partners agree upon. In that case, we'll have to do what's best for the common good," says Lars Michael Jensen.

However, he's not worried about the collaboration suffering from the cultural differences between the carriers.

"I've served as trade manager at Maersk Line for many years, and I've worked with MSC and CMA CGM on various vessel sharing agreements. And we're all three part of the Pacific trade agreement where I've headed Maersk Line's activities for three years. I've worked with the two carriers here on the operational aspects of this agreement. So I know a lot of the people working with this in Marseille and Geneva, and that probably played a decisive part in me being the one to get the job," says Lars Michael Jensen.

The operational A-team

The London-based company, which will be established once final approvals have been secured from the Chinese, European, and US authorities, will have a clearly defined position in relation to the carriers' work. From the beginning, Lars Michael Jensen points out the importance of ensuring that the P3 Network Center complies with the interests of the partners.

"The most important thing will be that we, as an operational center, maintain a neutral position benefiting the wishes of all three carriers, and that we establish and execute the best network in the world. I need to gather the operational A-team, and then we have to show that we can sail all these massive ships in a sensible and efficient way that customers will want to use, "says Lars Michael Jensen.

He's convinced that the construction will be approved by the authorities, and Lars Michael Jensen expects that the company will be finalized and ready to start actual work in about six months. At that time, 200 employees will have been hired to work at the London center and in Singapore.

Do you want to stay up to date on the latest developments in Danish and International shipping? Subscribe to our newsletter – first 40 days are free

Maersk executive to head major alliance 

Maersk Line: P3 alliance deadline is ambitious 

Triple-E gets high marks for economy 

Related articles:

  • Photo: Thorbjørn Hansen

    Maersk executive to head major alliance

    For subscribers

  • Maersk Line: P3 alliance deadline is ambitious

    For subscribers

  • Photo: Leth Suez

    Triple-E gets high marks for economy

    For subscribers

Sign up for our newsletter

Stay ahead of development by receiving our newsletter on the latest sector knowledge.

!
Newsletter terms

Front page now

Foto: Stolt-nielsen
Tanker

Stolt-Nielsen expects good times ahead for chemical tanker after new profit

Family carrier Stolt-Nielsen saw strong bottom line progress in both Q4 and the full-year 2022. CEO expects the positive trend to continue.
  • Stolt-Nielsen doubles profit – believes market upturn will continue
  • Stolt-Nielsen pushes on for consolidation – ups its stake in Odfjell
Foto: DSV
Logistics

DSV books a much improved 2022 result – but a new reality now awaits

For subscribers

Photo: Zhang Ke/AP/Ritzau Scanpix
Offshore

There aren't enough ships to install giant wind turbines across Asia

For subscribers

Foto: Patrick Hill
Offshore

Creditors in crisis-stricken Dof request bankruptcy proceedings

For subscribers

Foto: Christian Charisius/AP/Ritzau Scanpix
Container

European carrier orders 12 methanol vessels at Korean yard

For subscribers

Wärtsilä's financial loss after the Russian exit has been felt in all corners of the business, says head of marine systems Tamara de Gruyter. | Foto: Wärtsilä
Suppliers

Wärtsilä had to abandon valuable projects after departure from Russia

For subscribers

Further reading

Foto: Shailesh Andrade/reuters/ritzau Scanpix
Container

Carriers move tonnage from weakened China to especially two other routes

Container liners have to a large extent transferred tonnage from routes out of Asia throughout 2022 to the benefit of two alternative routes in particular.

For subscribers

Foto: Hamburg Süd
Container

Customers react to Maersk bidding Hamburg Süd name farewell: "Tampering with family heirlooms"

Maersk’s decision to rename carrier Hamburg Süd and a string of other subsidiaries by absorbing them into the Maersk brand causes quite a stir with some customers, while others are puzzled.

For subscribers

Foto: Christian Charisius/AP/Ritzau Scanpix
Container

European carrier orders 12 methanol vessels at Korean yard

A South Korean yard has received an order for 12 green methanol ships. Methanol is beginning to look like the fuel of the future, says one ship broker.

For subscribers

Latest news

  • Stolt-Nielsen expects good times ahead for chemical tanker after new profit – 11:27
  • There aren't enough ships to install giant wind turbines across Asia – 10:43
  • Creditors in crisis-stricken Dof request bankruptcy proceedings – 10:38
  • DSV books a much improved 2022 result – but a new reality now awaits – 08:53
  • European carrier orders 12 methanol vessels at Korean yard – 1 Feb
  • Dan-Bunkering has millions tied up in collapsed British shipping company – 1 Feb
  • Carriers scrapped 292 vessels on South Asian beaches last year – 1 Feb
  • Maersk becomes logistics partner for Asos – 1 Feb
  • Wärtsilä had to abandon valuable projects after departure from Russia – 1 Feb
  • Freight forwarder acquires the very last jumbo jet from Boeing – 1 Feb
See all

Jobs

  • Senior Lead, Human Sustainability at Sea

  • Senior Financial Controller

  • Junior Finance Business Partner - offshore wind industry

  • Foundation Package Manager - Offshore wind industry

  • Copenhagen Shipping Company is hiring a skilled cargo broker

  • Chartering Manager for Lauritzen Bulkers A/S

  • Fleet Manager

  • Financial Controller for International Shipping Company

Jobs

  • Senior Lead, Human Sustainability at Sea

  • Senior Financial Controller

  • Junior Finance Business Partner - offshore wind industry

  • Foundation Package Manager - Offshore wind industry

  • Copenhagen Shipping Company is hiring a skilled cargo broker

  • Chartering Manager for Lauritzen Bulkers A/S

  • Fleet Manager

  • Financial Controller for International Shipping Company

See all jobs

Colophon

ShippingWatch
Search

Sections

  • Carriers
  • Logistics
  • Regulation
  • Suppliers
  • Offshore
  • Ports
  • Sitemap
  • RSS feeds

Editor

Tomas Kristiansen

tk@shippingwatch.dk

Tel.: +45 3330 8360

Editor-in-chief

Anders Heering

Publisher

JP/Politiken Media Group Ltd

Advertising

annoncering@infowatch.dk

Tel.: +45 7077 7445

Advertising

Job Advertising

job@infowatch.dk

Tel.: +45 7077 7445

Jobs

Subscription

Try ShippingWatch or get an offer for a subscription meeting the exact needs of you or your company.

shippingwatch@infowatch.dk

Tel.: +45 7077 7445

Learn more about subscriptions here

Address

ShippingWatch

Rådhuspladsen 37

1785 Copenhagen K, Denmark

Tel.: +45 3330 8360

Guidelines

  • Privacy Policy

Copyright © ShippingWatch — All rights reserved

Microsoft is in the process of discontinuing Internet Explorer – and so are we.
For a better experience, we recommend using one of the following browsers.

Kind regards,
ShippingWatch

Google ChromeMozilla FirefoxMicrosoft Edge