Here is an excerpt from the new book on Maersk Line

A new book gives a unique insight into how today's culture at Maersk Line has been shaped and how some top managers resisted the necessary transformation of the company.

Photo: Maersk

So far, it has often been said that the contemporary culture at Maersk Line is defined by its successive CEOs on the basis of the five core values, laid down by the late ship owner, Maersk Mc-Kinney Møller. A new book by SeaIntel founder, Lars Jensen, also reveals another story. Based on more than 100 interviews, the author, himself an employee with the Maersk Group for 12 years, describes how major acquisitions and new strategies, turned over and re-shaped the culture. With exclusive right, ShippingWatch brings an excerpt of the chapter of the book regarding “The Starlight Strategy” which followed the take-over of Sea-Land and Safmarine.

 The strategy was a milestone in the transformation and a confrontation with the “Kings” of the company.

Already a subscriber? Log in.

Read the whole article

Get access for 14 days for free.
No credit card is needed, and you will not be automatically signed up for a paid subscription after the free trial.

  • Access all locked articles
  • Receive our daily newsletters
  • Access our app
An error has occured. Please try again later.

Get full access for you and your coworkers.

Start a free company trial today

More from ShippingWatch

HMM doubled revenue in Q1

South Korean container line HMM follows the trend of European competitors, which have already presented their first-quarter financials. Revenue doubled in a significant surge.

Further reading

Related articles

Latest news

See all jobs