P3 worked with a Plan B for its launch
Did P3 go too far in terms of launching the alliance by naming a CEO and announcing that headquarters would be in London? Yes, says the US competition authority. According to several sources, P3 considered a completely different model.
BY TOMAS KRISTIANSEN
The giant P3 alliance was not entirely sure how to present the planned collaboration between the world's three largest container carriers. According to several sources ShippingWatch has spoken to, the three partners considered a "smoother launch" until the necessary approvals from the authorities had been secured.
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