MCI wants to capture airlines' flower transports

Maersk Container Industry wants in on the USD 14 billion global market for flower transports, a business currently dominated by the airlines. The company's CCO says that a new product will make this move possible.

A new technology will make it possible for Maersk Container Industry (MCI) to move into the flower transport business, where flowers are packed in containers in Africa every day and transported - primarily by plane - to Europe, the United States, or other markets. But with the new Bluezone technology - which cleans mold, spores, and other bacteria from the air in containers - the company hopes to steal market shares from the planes, CCO Søren Leth Johannsen tells ShippingWatch:

"Together with our partner Primaira we've developed a product that - to a much larger extent than previously - makes it possible to transport, for instance, flowers or strawberries on ships instead of by planes. We're looking at a very big potential," he says, adding:

Already a subscriber? Log in.

Read the whole article

Get access for 14 days for free.
No credit card is needed, and you will not be automatically signed up for a paid subscription after the free trial.

  • Access all locked articles
  • Receive our daily newsletters
  • Access our app
An error has occured. Please try again later.

Get full access for you and your coworkers.

Start a free company trial today

More from ShippingWatch

One alternative fuel may be particularly dangerous

In a new study – which Maersk, Shell, Euronav and MSC Ship Management, among others, are behind – the new alternative fuels are ranked based on how dangerous they are. The industry has to be careful with one of them, in particular.

Further reading

Related articles

Latest news

See all jobs